How To Start A Furniture Business

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By miriammetz

Do you have a passion for furniture? Maybe you’re handy with a hammer and nails or enjoy picking out new pieces for your home. Either way, starting a furniture business could be the perfect opportunity for you! 

This guide will teach you everything you need to know about how to start a furniture business, from choosing a business structure to marketing your products. So what are you waiting for? Start reading now and see how easy it is to start your furniture store!

Understand The Furniture Industry And Trends

The furniture industry has recently seen significant change, with new materials and technologies emerging and furniture styles becoming more diverse. As a result, there is a lot of opportunity for entrepreneurs interested in starting a furniture business. First, it is essential to understand the furniture industry and current trends in the local market and online furniture business before starting such a venture.

The industry is highly competitive, with furniture manufacturers vying for market share. Therefore, the first step in starting a furniture business is to research the furniture industry and learn as much as possible about furniture manufacturing and trends. 

It will give you a better understanding of the types of furniture currently in demand and the skills you need to start your own furniture business. Once you understand the furniture industry, you can start planning your business and marketing your products.

SWOT Analysis of a Furniture Business

When starting a furniture business, you must take the time to perform a SWOT analysis. This will help you to understand the strengths, weaknesses, opportunities, and threats that your business faces.


  • A well-run furniture business can be profitable and cash flow positive.
  • Furniture businesses have low start-up costs compared to other businesses.
  • There is always a demand for furniture.


The furniture industry is very competitive.

It can be challenging to stand out from the competition.

Many furniture businesses are family-owned and operated, making succession planning difficult.


  • The furniture industry is expected to grow in the next few years.
  • There is a growing trend for consumers to purchase furniture online.
  • There is an opportunity to specialize in a certain type of furniture, such as eco-friendly furniture.


  • The recession has caused many people to cut back on spending, affecting the furniture industry.
  • The growth of online retail has made it easier for consumers to purchase furniture from out-of-state retailers, which can threaten local businesses.
  • The rise in fuel and transportation costs can increase the cost of shipping furniture, which can price some consumers out of the market.

Necessary Licensing And Permits

Before opening business doors, furniture store owners should obtain the necessary licenses and permits. 

The type of business you are opening and the location will determine your necessary licenses and permits. For example, if you are opening a furniture store, you will need a business license from your city or county. You will also need to get a permit from the EPA to manufacture furniture. 

In addition, if you sell any upholstered furniture, you may need to get a permit from the state’s fire marshal. Failure to obtain the proper licenses and permits can result in hefty fines, so it’s essential to do your research before opening your doors for business.

Identify The Target Market And Make Business Plan

Before starting your own furniture business, you need to identify your target market. For example, who will you be selling your furniture to? There are several factors to consider when determining your target market. 

First, think about the type of furniture you will be selling. Is it high-end, mid-range, or budget-friendly? This will help you narrow your target market to those who can afford your products. 

Next, consider the style of your furniture. Is it contemporary, rustic, or traditional? It will help you further narrow your target market to those interested in that style. 

Finally, think about where you will be selling your furniture. Is it online, in a brick-and-mortar store, or at trade shows? Each of these channels attracts different types of buyers, so you need to make sure you are targeting the right audience for each one. 

Next, you need to create a budget plan. For example, how much money do you have to invest in inventory, marketing, and overhead costs? Once you’ve determined your start-up costs, you can look for funding sources; if you’re going to finance your business, set aside enough money to cover unexpected expenses.

You can ensure your furniture business is thriving by correctly identifying your target market.

how to start a furniture business

Find The Right Location And Build Out Your Store Or Workshop

Before building a store or workshop, being a furniture store owner, you must find the correct location. Ideally, you want a large enough space to accommodate your equipment and inventory. It should also be easily accessible to customers and suppliers. 

If you’re planning on selling online, you’ll need a space with good internet connectivity. Once you’ve found the perfect location, you can start building your store or workshop. Starting from scratch, you’ll need to build walls, install shelves, and set up electrical outlets. 

When renting a space, you may need to build partitions or make other alterations to the existing layout. Regardless of how much work is involved, building a professional-looking store or workshop will pay off in the long run. Your business will be more attractive to customers and investors, and it will be easier to get insurance and loans.

Open A Business Bank Account 

Before starting a furniture business, one of the first things you need to do is open a business bank account. It is essential to separate your personal and business finances for tax and legal purposes. 

Having an account will also make it easier to get business insurance. Many insurers require proof that you have a business bank account before providing coverage. 

In addition, it will give you access to business-specific products and services, such as merchant services and business loans. So if you’re serious about starting a furniture business, open a business bank account today.

how to start a furniture business

Source Furniture And Materials From Suppliers

Before starting your furniture business, you must source furniture and materials from suppliers. This can be a daunting task, as there are countless suppliers to choose from, each offering a different array of products. 

However, by taking the time to research your options and compare prices, you can find the perfect supplier for your needs. Once you’ve found a supplier that offers the right products at the right price, it’s time to negotiate a contract. 

This is where your research will come in handy, as you’ll need to demonstrate that you understand the market value of the products you’re purchasing. 

You’ll be one step closer to starting your own successful furniture business by ensuring you get a fair price for your furniture and materials.

Create A Website

The next step is to create a website to showcase your work. For example, a furniture website includes clear photos of your products, descriptive text that tells visitors what your furniture is made of and how it will look in their homes, and easy-to-use tools that allow visitors to make purchases online. 

You’ll also want to ensure that your website is active and engaging, with fresh content that keeps visitors coming back. 

You’ll also need to create an “About” page that tells visitors about you and your business. Finally, don’t forget to include your contact information so interested customers can get in touch with you. 

By creating a well-designed website, you’ll be setting your furniture business up for success.

Market Your Business To Attract Customers

Marketing your business is essential to attract customers and get the word out about your furniture business. There are a few ways to market your business. You can use social media, online ads, or even old-fashioned word of mouth. 

The important thing is to be creative and Mention Your Business Everywhere! You want potential customers to see your furniture business name and be intrigued. If you have a good product or service, satisfied customers will market you by referring their friends and family to your business. 

Marketing is an ongoing process, so don’t forget to keep at it even after your furniture business is up and running. Get the word out there and let everyone know about your fantastic furniture!

how to start a furniture business


Now that you have all this information, it’s time to start your business. It’s not an easy road, but with hard work and dedication, you can make your dream of owning a successful furniture business a reality. 

Now that you know how to start a furniture business, it’s time to get to work! Follow the steps outlined in this article, and you’ll be on your way to success. Good luck!


How do I start a furniture business?

The first step is to develop a business plan. This document will outline your business goals, strategies, and how you intend to achieve them. Once you have a solid business plan, you’ll need to find the right location for your store or workshop. You’ll also need to obtain the licenses and permits required by your state or local government. Finally, you’ll need to stock your store with furniture and supplies.

What are the costs associated with starting a furniture business?

The costs of starting a furniture business vary depending on the size and scope of your operation. A small home-based operation can be started for as little as a few thousand dollars, while a larger brick-and-mortar store could cost tens of thousands of dollars to get up and running. The most significant expense will be the cost of inventory, so be sure to factor this into your start-up budget.

What are the most important things to consider when starting a furniture business?

There are a few key things to keep in mind when starting a furniture business. First, you’ll need to develop a strong business plan. This document will outline your goals and strategies for success. Next, you’ll need to find the right location for your store or workshop. And finally, you’ll need to obtain the necessary licenses and permits required by your state or local government. By keeping these three things in mind, you’ll be on your way to starting a successful furniture business.


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