Apple devices gain enterprise market share in Q3

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By Larry Banks

As shown in Good‘s (formerly Good Technology) Mobility Index that was released this week, Apple’s iOS managed to reach 66 percent of enterprise device activations in Q3 this year, up 2 percent sequentially. It’s normal for Apple to see a slight increase in market share after each new iPhone model is launched – in this instance, the iPhone 6s.

Apple enterprise share rises in Q3

Apple has gained on Android in the past quarter with Android’s market share going from 32 percent to 31 percent, and Windows down from 3 percent to 2 percent. But those operating systems are steadily closing the gap in enterprise. iOS had 77 percent of the market by 2012, falling to 73 percent in 2013 and 2014. Some of that dip however is down to the fairly flat sales of the iPad.

Apple Enterprise Market Share Good Technology
Source: Good Technology

In Q3 this year, Good found that 71 percent of tablet activations in the enterprise went to the iPad, actually up from 64 percent at the end of June. In contrast, Android’s share in tablets fell from 25 percent to 21 percent, with Windows falling from 11 percent to 8 percent.

In previous years the iPad dominated enterprise with more than 90 percent share, but cheap tablets from Android makers meant strong adoption in 2014 and early 2015. By march this year, Apple’s tablet share was at 81 percent of the market.

In terms of sectors, iOS held 83 percent of public sector activations, 77 percent for the financial services industry, 68 percent for insurance and 77 percent in education. Android on the other hand leads in transportation and hi tech industries, where it has 50 percent and 52 percent respectively.

As far as “secure” app development goes, that’s experiencing growth on all systems, as activations on the Good Dynamics Secure Mobility Platform were up 30 percent for the quarter, a massive 188 percent year over year.

Good Technology is now a part of BlackBerry, and for its statistics used activation data from a global customer base of more than 6,200 organisations in 189 countries.

SOURCE: AppleInsider.

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