Netflix working on offline viewing, possibly due this year

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By Larry Banks

Netflix is working on the ability to download content for offline viewing, according to an industry insider.

“We know from our sources within the industry that Netflix is going to launch this product”, said Penthera COO Dan Taitz in an interview with publication LightReading. Penthera develops video downloading technologywith clients including Comcast and Starz.

Taitz believes Netflix will launch some form of offline viewing capability in 2016. The company itself would neither confirm nor deny any plans.

“While our focus remains on delivering a great streaming experience, we are always exploring ways to make the service better”, a spokesperson said. “We don’t have anything to add at this time”.

Netflix has in the past dismissed the concept of offering offline viewing, but in May CEO Reed Hastings said the firm would keep an open mind.

Other major streaming services, such as Amazon Video, Google Play, and iTunes, already support some type of offline video. Even if a video is not purchased, it can sometimes be saved offline temporarily in case they travel somewhere without Internet access. With iTunes, users can sync rental videos to devices without Internet access, however only on one device at a time.

SOURCE: LightReading.

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